Hello and thank you for your interest in the position! Front Desk Helpers Company has been providing outsourcing services for USA companies since 2015. The company is working with over 14 clients in such industries as healthcare, architecture, real estate, marketing, IT development, and others. At the moment we are looking for a remote Marketing specialist for a home healthcare agency in New York. Agency’s clients are elderly people who are eligible for a government medical program. As a member of our marketing team, you will play a crucial role in the development, execution, and optimization of comprehensive marketing campaigns aimed at driving the company’s growth and achieving its objectives through both traditional and digital marketing strategies. If you are a strategic thinker with proven skills in running ad campaigns, we invite you to join us in making a positive impact on the homecare industry. What skills we are looking for: Previous experience working with US market-based projects Strong knowledge of PPC campaigns, including Google Ads and social media advertising.Proficiency in creating effective landing pages and optimizing for conversion.Experience with content creation and production of marketing materials.Solid understanding of SEO practices and website analytics tools (e.g., Google Analytics).Excellent analytical skills with the ability to interpret data and provide actionable insights.Strong communication and presentation skills, capable of conveying complex information clearly and persuasively.Creative mindset with a keen eye for design and branding.Advanced English (both verbal and written).What is the work schedule: Mon-Fri 9 am — 5 pm according to the New York time zone.What do we offer: Work in an experienced team.Ability to work remotely in the afternoon hours.7 days of paid vacation annually after one year of employment.Bonus system as a way for employees to express appreciation to each other.We provide our employees with hardware IP phones, as the instrument to connect to USA customers as well as all the necessary software (CRM, virtual fax machine, remote desktop, SMS service, VPN).Open-minded management, who are easy to contact.Opportunity to learn new skills and gain experience in a New York company.Self-development courses powered by popular platforms.Salary paid in USD twice per month.What would be your responsibilities:Design, implement, and manage innovative marketing campaigns that align with the company’s goals, including newspaper ads and flyers.Produce high-quality marketing materials such as brochures, flyers, and branded souvenirs.Conduct market research to understand competitor strategies and target audience preferences.Develop and manage PPC campaigns on Google Ads and social media platforms to maximize return on investment (ROI).Oversee the company website’s performance, implementing SEO best practices and making necessary adjustments to enhance online presence.Conduct thorough analyses of campaign outcomes, website traffic, and overall marketing efficacy.Generate comprehensive reports detailing marketing metrics, insights, and ROI, and present these findings to upper management with recommendations for strategic adjustments.Collaborate closely with other departments to ensure that marketing initiatives are integrated and aligned with the company’s overall objectives.Coordinate with external vendors and agencies as required to facilitate the execution of marketing activities.Looking forward to hearing from you!

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